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Transformers is the theme for our 2010 Yellow Pages Association (YPA) Conference, reflecting the dramatic changes sweeping through the industry. From the technology being deployed, to the implementation of social media - Yellow Pages is changing from the ground up.

And YPA is transforming everything about the Conference!   This year's program is designed to increase networking time, create a special space to meet with your clients and business partners, offer newcomers an opportunity to go one-on-one with the decision-makers of our industry and enjoy the dazzle that only Las Vegas can offer.

From the opening networking reception on Saturday, April 17 to the last informational session on Tuesday, April 20, this is not your father's YPA Conference.

This year's keynote speakers will include leaders of our industry and more opportunities to interact with panelists and presenters: 

  • More insider perspective
  • More targeted presentations
  • More observations from thought-leaders representing other media

Experience a fresh line-up of sessions that reflect our changing business including:

  • Keynote speakers familiar with our business
  • Conversations with industry leaders and innovators
  • More networking receptions
  • Strategic Exchange Sessions - a new opportunity to network. Click here to learn more! 
  • The Industry Excellence Awards, with a new shorter format
  • Gala dinner with special entertainment
  • BuyYellow.com Tennis Tournament
  • BuyYellow.com Golf Tournament - This year's BuyYellow.com golf tournament is being held at the Siena Golf Club, the 2009 Nevada Course of the Year. Surrounded by the towering Spring Mountains, Siena Golf Club features gently rolling fairways and artful bunkering – plus dazzling views of the Las Vegas skyline. Designed by master architects Brian Curley and Lee Schmidt, Siena is renowned throughout the Las Vegas Valley for its natural beauty and unprecedented serenity 

Is this your first year attending our conference? If so, you can take advantage of our first time attendee discount!   See here for more information!

Be sure to book your on-site appointments now with Strategic Exchange companies to discuss business opportunities with key partners.  See the list of companies that are scheduling appointments here.   Make the most of your attendance at the Conference and set the stage for profitable business initiatives.

The 2010 Yellow Pages Association Conference is the premier industry gathering, and we'll be hosting attendees from all over the world, so don't miss this opportunity!